About This Project
This editorial design is a visual study of the work by Willi Kunz, a graphic designer known for his precise use of typography and disciplined approach to visual communication. Kunz’s work emphasizes clarity, structure, and intention, treating typography not just as informational, but as a central design element.

Rooted in Swiss modernist principles, this editorial explored hierarchy, rhythm, and balance. By focusing on restraint and detail, the design is a reflection Kunz’s belief that strong graphic design emerges from thoughtful decisions rather than decoration, allowing form and content to work together seamlessly.
The copy used in this editorial was sourced from AIGA Journal
Willi Kunz: Architectural Typography Written by Ellen Lupton

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